The Rise of AI Model Influencers: A New Era of Digital Influence

• Mar 20, 2025

The Rise of AI Model Influencers: A New Era of Digital Influence

Introduction

In the fast-paced world of digital marketing, a revolutionary trend is emerging—AI Model Influencers. These virtual influencers, powered by artificial intelligence, are reshaping how brands interact with audiences. Unlike human influencers, AI models can create consistent, customized, and scalable content while engaging audiences across various digital platforms. From hyper-realistic avatars to chatbot-driven personalities, AI influencers are making waves in fashion, entertainment, technology, and beyond.

In this blog, we’ll explore how AI model influencers originated, the websites they have been featured on, and a step-by-step guide on how you can create your own AI-powered influencer.

The Origin of AI Model Influencers

AI model influencers emerged as a response to the growing demand for reliable, always-available brand representatives. Some of the first AI influencers gained popularity in the late 2010s, with brands experimenting with digital personas that could be controlled, curated, and optimized for engagement.

Key Milestones in AI Influencer Evolution

1. Lil Miquela (2016): One of the first AI influencers, Lil Miquela, was created by Brud, a startup blending AI and storytelling to create an engaging virtual persona.
2. Shudu Gram (2017): The world’s first digital supermodel, created by photographer Cameron-James Wilson, showed how AI models could thrive in the fashion industry.
3. Imma (2018): A Japanese AI influencer specializing in beauty and fashion, Imma demonstrated the potential for AI influencers in diverse markets.
4. FN Meka (2019): An AI-powered music influencer who released songs and engaged with fans through AI-generated content.
5. MetaHumans & AI-Powered Chatbots (2023+): With advances in AI and deep learning, fully interactive AI personalities became common, integrating with platforms like Instagram, TikTok, and YouTube.

Popular Websites Featuring AI Model Influencers

Several AI-generated influencers have been showcased on major platforms and websites, driving engagement and brand collaborations. Here are a few websites that highlight or utilize AI influencers:

1. Instagram & TikTok

• AI influencers post content, interact with audiences, and collaborate with brands just like human influencers.
• Example: Lil Miquela has over 2.5 million Instagram followers, engaging with brands like Prada and Samsung.

2. YouTube

• AI-driven video influencers use synthetic voices and deepfake technology to create engaging videos.
• Example: Virtual YouTubers (VTubers) such as AI Angel and CodeMiko create highly interactive AI-driven content.

3. AI-Powered Websites

• www.brud.fyi (Lil Miquela’s creator)
• www.thediigitals.com (Shudu Gram’s modeling agency)
• www.mihoyo.com (Developers of VTuber-style AI personalities in gaming)
• www.meta.ai (Exploring AI influencers for the Metaverse)

How to Create Your Own AI Model Influencer

If you’re inspired to build your own AI influencer, follow this step-by-step guide:

Step 1: Define Your AI Influencer’s Personality & Niche

• Decide whether your AI model will focus on fashion, gaming, tech, lifestyle, or another niche.
• Create a compelling backstory, including interests, values, and a distinct personality.

Step 2: Develop a Digital Avatar

• Use AI-powered design tools such as:
  • Unreal Engine’s MetaHuman Creator for realistic 3D characters.
  • Daz 3D and Character Creator for advanced digital modeling.
  • DeepAI & Runway ML for generative AI character design.

Step 3: Generate AI-Based Speech & Content

• Use text-to-speech AI models like ElevenLabs or Google’s WaveNet for realistic AI-generated voices.
• Implement GPT-based AI for chatbot-style interactions, enabling real-time audience engagement.
• Use Stable Diffusion or MidJourney to generate AI-powered visual content.

Step 4: Create & Manage Social Media Profiles

• Set up accounts on Instagram, TikTok, and YouTube.
• Post AI-generated images, videos, and captions consistently.
• Use scheduling tools like Hootsuite or Buffer for automated content posting.

Step 5: Train AI for Interaction & Engagement

• Utilize AI-powered chatbots (e.g., Dialogflow, ChatGPT API) to simulate conversations.
• Integrate AI with social media tools to respond to comments, likes, and shares.

Step 6: Monetize Your AI Influencer

• Brand collaborations: Partner with brands for influencer marketing campaigns.
• Subscription content: Offer exclusive content through Patreon or OnlyFans.
• AI-generated NFTs: Sell AI-created art and digital collectibles.

Future of AI Model Influencers

As AI models become more sophisticated, AI influencers will continue to evolve. Expect to see:

• More lifelike avatars with hyper-realistic facial expressions.
• AI-powered livestreaming, allowing real-time audience engagement.
• Blockchain-based digital ownership, where AI influencers have decentralized control over their content.

Conclusion

AI Model Influencers are shaping the future of digital marketing, offering scalable, engaging, and interactive brand representation. Whether you’re a business looking to collaborate with AI influencers or an entrepreneur eager to build your own, now is the time to explore the limitless possibilities of AI-driven influence.

???? Are you ready to step into the AI influencer revolution? Start building your own digital persona today!

Here are all the platform and reference links 

AI Model Influencer Websites

• Brud (Lil Miquela’s creator) – https://www.brud.fyi/
• The Diigitals (Shudu Gram’s modeling agency) – https://www.thediigitals.com/
• miHoYo (VTuber-style AI personalities in gaming) – https://www.mihoyo.com/
• Meta AI (Exploring AI influencers for the Metaverse) – https://www.meta.ai/

AI Influencers on Social Media

• Lil Miquela (Instagram) – https://www.instagram.com/lilmiquela/
• Imma (Instagram) – https://www.instagram.com/imma.gram/
• FN Meka (Instagram) – https://www.instagram.com/fnmeka/

AI-Based Creation Tools

• Unreal Engine MetaHuman Creator – https://www.unrealengine.com/en-US/metahuman
• Daz 3D – https://www.daz3d.com/
• Character Creator – https://www.reallusion.com/character-creator/
• DeepAI (AI Image Generation & More) – https://deepai.org/
• Runway ML (AI-Powered Video & Image Editing) – https://runwayml.com/

AI Voice & Speech Generation

• ElevenLabs (Realistic AI Voices) – https://elevenlabs.io/
• Google WaveNet (Text-to-Speech AI) – https://cloud.google.com/text-to-speech

AI-Powered Social Media & Interaction Tools

• Dialogflow (Google AI Chatbot for Social Media) – https://cloud.google.com/dialogflow
• ChatGPT API (AI-Based Chatbot Conversations) – https://openai.com/chatgpt
• Hootsuite (Social Media Scheduling & Automation) – https://hootsuite.com/
• Buffer (Content Scheduling Tool) – https://buffer.com/